I would like you to begin thinking of mailboxes in a new way.
Contrary to popular belief it isnt a symbol of an inept postal service. In fact- it is one of the Best ways to communicate with your customers. And I am not talking about sales flyers either!
Are You Saying Thank-You To Your Customers?
Here is one of the shocking basics of selling.
If you dont THANK YOUR CUSTOMERS for choosing you you are average perhaps even less than average.
I want you to consider the thousands of dollars you have spent in the last month. Mortgages, car payments, groceries, advertising, marketing and yet I would bet a Diva Dollar that very few IF ANY thank you cards have hit your mailbox.
Saying Thank-You Is Being Respectful
Remember your customers have options. They could have chosen someone else. They could have waited and done nothing at all. Instead they chose you.
So what have you done to thank them?
Here is a Diva Rule E-mails Dont Count!
Why? Simply they are boring. And if you look in the Sales Diva Dictionary under the word BORING, you will find this phrase: Losing Money.
I Lovvvvvvvvvvvvvvvve Getting Fun-Mail Dont You?
I dont know about you but I will open a personal card with handwriting much faster than I would open a bill. Your customers feel the same way!
Five Sales Diva Rules of Saying Thanks:
1. Show attention to detail. Send a personal thank you note in the mail within 7 days of receiving business from a customer.
2. Dont send a cheesy corporate card. Instead find something that represents your customer!
3. Handwriting Rules. If you slap a cursory Thanks for your business and signature you are wasting a stamp. Write a short note directly to the person as well.
4. Dont Pre-Write The Card. As tempting as it may be to pre-write cards dont do it. It will come across as vague and canned.
5. Thank ANYONE that helps you. If someone gives you a lead, a phone number, some Free Advice anything that makes your life a little easier pop a card into the mail saying Thank You!
Dont let another week go by without thanking your customers as well as the many people that help you. We all remember those who are appreciative of our business and help and we quickly forget those who dont. Where do you want to be?
Copyright 2005
About the author:
Sales Diva, Kim Duke of The Sales Divas helps women biz owners and entrepreneurs attract amazing clients and customers, effortlessly! To learn more about increasing YOUR sales - and to read her FREE how-to-articles, visit her website http://www.salesdivas.com
